The issue comprises a complete fresh offering of 37.27 lakh equity shares, raising Rs 42.86 crore. Of this, 17.66 lakh shares are earmarked for qualified institutional buyers (QIBs), 5.32 lakh for high-net-worth individuals (HNIs), and 12.40 lakh for retail investors.
The minimum lot size for retail investors is 2,400 shares, translating into an investment of Rs 2.76 lakh at the upper price band.
Chatterbox Technologies, incorporated in 2016, operates under the brand name “Chtrbox.” It is among India’s early influencer marketing platforms, connecting brands with social media creators to run campaigns across Instagram and other platforms.
Since inception, the company has executed over 1,000 campaigns through a network of about 500 influencers, extending its reach to both domestic and global markets, including Singapore, UAE, the US, and the UK.
The company’s offerings extend beyond influencer engagement, with services in social media management, video production, youth marketing, and regional content creation. Its data-driven approach helps brands match campaigns with the right audience to maximise impact.For FY25, Chatterbox Technologies reported revenues of Rs 59.45 crore, up 7% from Rs 55.37 crore in FY24. Profit after tax rose modestly to Rs 8.86 crore from Rs 8.53 crore in the previous fiscal.The net proceeds from the IPO will be utilised towards funding capital expenditure for the existing business, setting up a new office and studio, brand building initiatives, and meeting incremental working capital requirements. A portion will also be reserved for general corporate purposes.
(Disclaimer: Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of the Economic Times)
as a Reliable and Trusted News Source