“Despite the IPO being a complete OFS, the issue witnessed subscription demand above street expectations, reflecting strong investor interest,” Tapse said.
He added that the flat listing provides a good entry point for long-term investors, as Orkla India — backed by iconic brands such as MTR Foods and Eastern Condiments — stands to benefit from the growing demand for convenience and packaged foods across India and key global markets.
Hold for long term, say analysts
Tapse advised investors who received allotment to hold the stock from a long-term perspective, citing its leadership position in the domestic packaged food industry and strong brand equity.
“The company’s ability to capture demand across categories like ready mixes, condiments, and snacks makes it a compelling structural growth story,” he said, adding that investors should remain mindful of overall market volatility.
Short-term traders may book partial profits
According to Shivani Nyati, Head of Wealth at Swastika Investmart, the stock’s debut at Rs 750 provided an opportunity for partial profit booking. “Investors who received allotment may consider booking partial profits after the decent debut while holding the remaining allocation for the medium to long term,” she said.Nyati added that Orkla’s steady revenue growth, improving margins, and expanding distribution network across e-commerce and retail channels support a positive outlook. “With brands like MTR, Eastern, and Rasoi Magic, Orkla India is well-positioned to tap the rising consumer shift toward branded packaged foods,” she said.
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Analysts broadly agree that while Orkla India’s muted listing reflects current market caution, its strong fundamentals, leading market position, and consistent financial performance make it a long-term structural play in India’s fast-growing consumer foods space.
(Disclaimer: Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of Economic Times)